Advansa leads the way and launches their new Straightsell eCommerce webstore integrated with SAP Business One version for SAP HANA

Oliver Fraatz

Advansa is an Adelaide based Australian Owned company established in 1948 and is behind two of Australia's most trusted brands in builder's hardware and winches: Tuff Hardware and Jarrett Winches and Cranes.

Advansa was looking to move forward with the next phase of the company's evolution online and therefore wanted to be confident that the company engaged for the development of their integrated eCommerce site would be able to deliver, not only on the basics, but also provide customised functionality for their customers. Straightsell has delivered an advanced feature set eCommerce webstore that incorporates a number of add-ons and customisations, some of which include:



  • Stock Display by Customer Assigned Warehouse,
  • Compliance Certificate Search, and
  • Product Purchase Forecasting.

The integration caters for the upload of product data including; inventory, customer, customer special pricing and invoices information from SAP Business One version for SAP HANA and the download of website data including; web orders and payments to SAP Business One version for SAP HANA via the Straightsell eCommerce integration with SAP Business One version for SAP version for SAP HANA.

To review the Advansa eCommerce website click, Advansa New Straightsell eCommerce Website.

To review all our Live SAP Business One version for SAP HANA eCommerce websites click, All of Our Websites integrated to SAP Business One.

SAP Business One, Website Launch