Gray-Nicolls Sports is one of Australia's leading distributors of world renowned global sporting brands, providing sporting goods to 1000's of businesses in AUS and NZ for past 40 years and for the past 150 years worldwide.
After the completion of their busines to business (B2B) wesbite, Gray-Nicolls were also looking to revamp their existing retail websites and as they were bowled over by their previous experience with Straightsell (read the B2B website testimonial here) they did not hesitate in deciding to play the second innings by partnering with Straightsell again for the retail, business to business (B2C) ecommerce websites.
The new Gray-Nicolls Sports B2C eCommerce websites will service both their Australian and New Zealand retail customers and will be a mobile friendly, custom designed Straightsell 'Responsive Web Design' eCommerce website driven by a SAP Business One integration.
Effective use of the accounting system will be made by having both the existing B2B website and the new B2C websites source all information from, and download all orders to, the same SAP Business One database. The ecommerce integration will cater for the upload of product data including, stock availability, customer data and customer special pricing from SAP Business One, and web orders and payments downloaded to SAP Business One via our Straightsell eCommerce integration with SAP Business One.
Do you need a custom designed eCommerce website that works perfectly with out-of-the-box accounting system integration that can be tailored to your specific business requirements? If so Contact Us as customisation is our specialty!